21 AMAZING Hidden Gems in Europe to Visit in 2025

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Europe blew my mind last trip. Everyone does the Eiffel Tower thing, but my favorite memories? That tiny Portuguese tavern in Monsanto where I sipped homemade wine was surrounded by houses built between actual boulders. And those Škocjan Caves in Slovenia made me question why everyone flocks to the more famous spots instead.

I’ve spent years finding the best places in Europe that tourists usually miss. The fishing village of Procida in Italy still feels authentic—locals actually live there—and Iceland’s The Westman Islands with their wild volcanic landscapes literally made my jaw drop. No travel brochure prepared me for these experiences. Ready for the real Europe? These 21 spots made me fall head over heels for this continent all over again.

Top Hidden Gems in Europe At a Glance

Due to cheap airfare and social media hype, it seems that every square meter of this beautiful continent has already been trampled over. This begs the question: are there any hidden gems in Europe left to explore?

I’ve asked this question to some of my favorite travel bloggers and local experts who know Europe best. Here are the 21 best hidden gems in Europe that will evade the crowds in 2025.

• Best hidden cliffside village: Setenil de las Bodegas, Spain – Whitewashed homes built into cliffs. Don’t miss Nazari Castle and La Encarnación Church.
• Top coastal nature escape: The Algarve, Portugal – Stunning cliffs, golden beaches, and charming fishing villages away from crowds.
• Most charming seaside village: Perast, Montenegro – Quaint village with historic churches and islets like Our Lady of the Rocks.
• Best hidden gem nature spot: Theth National Park, Albania – Towering peaks, serene rivers, and authentic Albanian culture.
• Most enchanting medieval village: Brisighella, Italy – Hilltop castles, clock towers, and scenic hikes in a picturesque Italian town.
• Cutest Alpine fairytale town: Mittenwald, Germany – Bavarian gem with colorful houses and a Karwendel Alps backdrop.
• Top Black Sea getaway: Varna, Bulgaria – Coastal charm with Roman ruins, vibrant beaches, and lively nightlife.
• Tiny country with big views: San Marino – UNESCO-listed old town with breathtaking mountain vistas.
• Best lakeside retreat: Ohrid, North Macedonia – A serene escape with medieval churches and fortress ruins by a stunning lake.
• Most beautiful gem in the Alps: St. Gilgen, Austria – Peaceful village by Wolfgangsee Lake, perfect for hiking, skiing, and relaxation.

1. Setenil de las Bodegas, Spain

• 📍 Location: Andalusia, Spain
• 🏆 Best For: 📸 Unique architecture, 🧗 Scenic exploration, 🍷 Small-town vibes
• 📸 Top Experiences: Walking under cliffside houses, climbing to Nazari Castle, exploring the Church of La Encarnación
• 📅 Best Time to Visit: March to May for mild temps and blooming landscapes 🌼
• 🏨 Where to Stay: Hotel Villa Ignacia – Charming hillside hotel with Andalusian views and a rustic vibe

Setenil de las Bodegas is one of the most unique towns in Spain, with whitewashed houses built directly into the cliffs of a narrow gorge. You’ll walk through streets where massive rock slabs hang overhead, creating natural awnings above homes, cafés, and shops. It’s a quiet, walkable town where the architecture alone makes it worth the trip.

Nazari Castle sits at the top of the hill and offers panoramic views of the village and surrounding countryside. A short walk away, the Church of La Encarnación stands out with its simple late Gothic design. You won’t need a tour guide here, just time to explore and enjoy the scenery.

This is a place for slow travel. There aren’t big attractions or crowds, just friendly locals and an atmosphere that feels untouched. If you’re exploring Andalusia and want something different from the usual tourist towns, Setenil is a surprising and affordable stop.

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2. Triglav National Park, Slovenia

• 📍 Location: Julian Alps, Slovenia
• 🏆 Best For: 🥾 Alpine trekking, 🌲 National parks, 🏞️ Mountain views
• 📸 Top Experiences: Hiking the Soča Trail, visiting Lake Bohinj, climbing Mount Triglav
• 📅 Best Time to Visit: June to September for dry trails and clear skies ☀️
• 🏨 Where to Stay: Hotel Bohinj – Modern alpine retreat near the lake with spa and mountain views

Triglav National Park is Slovenia’s only national park, and it’s incredibly underrated. Tucked into the Julian Alps, the park covers alpine peaks, glacier-fed lakes, and quiet forest trails. The vibe here is less touristy than Lake Bled but just as breathtaking.

Lake Bohinj is a great base for short walks or water activities. The Soča River, known for its emerald color, winds through the park and is a favorite for hikers, kayakers, and photographers. If you’re up for a challenge, the climb to Mount Triglav’s summit is a Slovenian rite of passage.

Triglav is perfect for travelers who prefer nature over crowds. The trails are well-marked but never packed, and villages in the area still feel authentic. You’ll come for the views, but you’ll stay for the calm. This is the kind of park where you slow down and really breathe.

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3. Perast, Montenegro

• 📍 Location: Bay of Kotor, Montenegro
• 🏆 Best For: 🚤 Island-hopping, 🏛️ Baroque churches, 🍽️ Waterfront dining
• 📸 Top Experiences: Visiting Our Lady of the Rocks, climbing St. Nikola’s bell tower, strolling along the bay
• 📅 Best Time to Visit: May to June for warm weather and fewer cruise ships ☀️
• 🏨 Where to Stay: Hotel Conte – Historic waterfront hotel with bay views and traditional décor

Perast feels like a Mediterranean postcard that somehow stayed off the radar. Just 12 kilometers from Kotor, this little village is packed with Baroque churches, old palaces, and calm waterfront paths with barely any crowds. It only has one main street, so you can explore it all on foot.

The highlight is a short boat ride to Our Lady of the Rocks, a manmade island with a small museum and a legendary chapel. Back on land, climb the bell tower of St. Nikola for panoramic views of the bay and nearby mountains. You’ll also find fresh seafood served right along the water.

Perast doesn’t have the tourist buzz of Kotor or Budva, which is exactly why it feels special. It’s a great day trip but also worth an overnight stay if you want something quieter and more personal. Montenegro rarely gets this peaceful, and this beautiful.

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• Love peaceful coastal gems? You’ll also enjoy: Best Things to Do in Paxos, Greece

4. Theth National Park, Albania

• 📍 Location: Albanian Alps, Albania
• 🏆 Best For: 🥾 Mountain hikes, 🌲 Untouched nature, 🛖 Village culture
• 📸 Top Experiences: Hiking to the Blue Eye, exploring the Lock-in Tower, crossing the Theth to Valbona trail
• 📅 Best Time to Visit: June to September for dry trails and clear views ⛰️
  🏨 Where to Stay: Guesthouse Marashi – Cozy riverside guesthouse with homemade meals and mountain views

Theth National Park is one of the most remote and rewarding spots in the Balkans. Nestled deep in the Albanian Alps, it’s surrounded by towering peaks, lush valleys, and traditional stone houses. The drive in is long and winding, but the scenery makes every mile worth it.

Most travelers come to hike the Theth to Valbona trail, but there’s plenty to explore even without trekking far. The Blue Eye is a crystal-clear spring surrounded by forest, and the ancient Lock-in Tower tells stories of Albania’s tribal past. You’ll find small guesthouses offering hearty meals and warm hospitality.

Theth feels far removed from modern life. It’s a great place to unplug, breathe mountain air, and discover a side of Europe most people skip. If you’re into wild nature and slow travel, this park should be high on your list.

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5. Brisighella, Italy

• 📍 Location: Emilia-Romagna, Italy
• 🏆 Best For: 🏰 Medieval sights, 🥾 Short hikes, 🍇 Local food
• 📸 Top Experiences: Climbing to La Rocca fortress, visiting the Clock Tower, walking the Via degli Asini
• 📅 Best Time to Visit: April to June for flowers, open trails, and fewer tourists 🌸
• 🏨 Where to Stay: La Rocca Hotel – Elegant hillside stay with sweeping views of the countryside

Brisighella is a medieval village tucked between three green hills, each crowned with a landmark. It’s small, colorful, and easy to explore on foot. The streets wind past painted houses, wine shops, and old churches, with hardly a tour group in sight.

A quick hike leads to La Rocca, a 14th-century fortress with wide countryside views. From there, it’s a short walk to the Clock Tower and the sanctuary of Monticino. Down in the village, the Via degli Asini is a covered walkway once used by donkeys transporting goods. It’s now a quiet, shaded passage that feels frozen in time.

Brisighella isn’t flashy or touristy, but that’s what makes it special. You come here to slow down, taste olive oil fresh from the mill, and enjoy a glass of wine in a sunny piazza. For a real break from Italy’s busier cities, this place delivers.

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6. Mittenwald, Germany

• 📍 Location: Bavaria, Germany
• 🏆 Best For: 🏔️ Alpine scenery, 🎻 Musical heritage, 🏘️ Fairytale streets
• 📸 Top Experiences: Walking through Obermarkt, visiting the violin museum, hiking the Lautersee loop
• 📅 Best Time to Visit: May to September for mountain hikes and colorful village life 🌼
• 🏨 Where to Stay: Alpenhotel Rieger – Traditional Alpine hotel with balconies and Karwendel views

Mittenwald looks like something from a storybook. This Bavarian town offers pastel-painted buildings, flower-filled balconies, and dramatic mountain backdrop. The Karwendel Alps surround the village, making it a perfect base for scenic walks or longer hikes.

Strolling along the Obermarkt is a must. The street is lined with shops and murals that tell local legends. Mittenwald also has a long tradition of violin-making, and the small museum in town brings that legacy to life. It’s quiet, artsy, and full of charming local details you won’t see in bigger cities.

The best part about Mittenwald is how peaceful it feels. You’ll hear the sound of streams more often than cars, and most restaurants serve homemade food from family-run kitchens. It’s ideal for travelers looking to slow down and enjoy the Alps without the ski-resort buzz.

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7. Varna, Bulgaria

• 📍 Location: Black Sea Coast, Bulgaria
• 🏆 Best For: 🏖️ Beach fun, 🏺 Roman ruins, 🎉 Nightlife
• 📸 Top Experiences: Touring the Roman Baths, relaxing on the beach, exploring the Archaeological Museum
• 📅 Best Time to Visit: June to August for beach weather and open coastal venues 🌊
• 🏨 Where to Stay: Hotel mOdus – Stylish boutique hotel near the sea and city center

Varna is Bulgaria’s beachside cultural capital that still flies under the radar. It sits on the Black Sea and blends Roman history, urban life, and a laid-back beach scene. Locals call it the Jewel of the Black Sea, and it’s easy to see why once you arrive.

The city has one of Europe’s largest ancient bath complexes, and it’s right in the center. After exploring ruins, walk a few blocks to the beach or grab lunch along the coast. The Archaeological Museum is another highlight, housing some of the oldest gold treasures ever discovered.

What sets Varna apart is its mix of beach town and cultural hub. You can swim in the morning, visit ancient ruins in the afternoon, and party by the sea at night. It’s surprisingly affordable, and the relaxed vibe makes it easy to stay longer than planned.

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“When I heard about Varna, I knew I had to visit. I knew a bit about Bulgaria from Rick Steves episodes, but other than knowing they nod their head yes for no and shake no for yes, I didn’t know much. And I had to look up Varna on Google, not knowing anything about it. What a beautiful location on the Black Sea…” – Kristin N., Under the Ligurian Sun

8. San Marino

• 📍 Location: San Marino, Enclave within Italy
• 🏆 Best For: 🏰 Castle lovers, 📸 Panoramic views, 🏛️ History fans
• 📸 Top Experiences: Climbing the Three Towers, wandering the Old Town, shopping tax-free in boutiques
• 📅 Best Time to Visit: April to June for spring skies and fewer crowds 🌸
• 🏨 Where to Stay: Titano Suites – Elegant hotel in the historic center with rooftop views over the countryside

San Marino is one of Europe’s smallest countries, but it packs a ton into its hilltop setting. The capital city sits on Monte Titano, offering stunning views of rolling hills and the Adriatic Sea in the distance. The medieval layout makes it feel like a real-life fortress village.

The three towers—Guaita, Cesta, and Montale—are the main draw. Each one has its own lookout point and walking trails connecting them. Inside the UNESCO-listed Old Town, you’ll find narrow stone alleys, cozy cafés, and little shops where you can score unique, tax-free finds.

San Marino is often missed by travelers rushing between Venice and Florence. That’s what keeps it special. It’s compact, clean, and quiet, perfect for a relaxed day trip or overnight stay. For those chasing scenic photos and old-world charm, this mountaintop republic is worth every step uphill.

9. Ohrid, North Macedonia

• 📍 Location: Ohrid, North Macedonia
• 🏆 Best For: 🛶 Lakeside views, ⛪ Byzantine churches, 🏞️ Relaxed escapes
• 📸 Top Experiences: Visiting St. John at Kaneo, exploring Samoil’s Fortress, swimming in Lake Ohrid
• 📅 Best Time to Visit: May to September for lake activities and warm weather 🌞
• 🏨 Where to Stay: Villa Varosh – Stylish lakeside guesthouse near historic landmarks and beaches

Ohrid feels like the kind of place you hear about in travel forums but never see in guidebooks. Sitting beside one of Europe’s oldest and clearest lakes, it’s both relaxing and full of cultural depth. The cobbled streets lead to ancient churches, lakeside cafés, and scenic viewpoints.

St. John at Kaneo is the most iconic spot, perched on a cliff with unbeatable sunset views. Not far away, Samoil’s Fortress gives you a sweeping look over the town and water. Ohrid is also a UNESCO World Heritage Site, which shows in its layered architecture and preserved heritage.

This is one of the most affordable lakeside towns in Europe, with plenty of charm and little outside noise. You can swim, boat, or just hang by the shore for hours. Ohrid is a low-key gem that deserves a spot on any Balkan itinerary.

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10. St. Gilgen, Austria

• 📍 Location: Salzkammergut, Austria
• 🏆 Best For: 🏔️ Lakeside retreats, 🥾 Alpine hikes, 🎄 Magical winters
• 📸 Top Experiences: Riding the Zwölferhorn cable car, boating on Wolfgangsee, visiting Mozartplatz
• 📅 Best Time to Visit: December or July for festive markets or lakeside summer days ❄️
• 🏨 Where to Stay: Gasthof zur Post – Traditional guesthouse with rustic interiors and Wolfgangsee views

St. Gilgen sits on the shore of Wolfgangsee and looks like it was designed for postcards. With colorful chalets, blooming window boxes, and misty peaks in the background, the town blends natural beauty with quiet charm. It’s less crowded than Hallstatt but just as scenic.

The Zwölferhorn cable car brings you high above the lake, where panoramic trails offer sweeping views across the Salzkammergut region. In the village, Mozartplatz features a statue of Mozart’s mother and plenty of cafés to slow down in. During winter, the lakeside Christmas market transforms the town into a cozy wonderland.

St. Gilgen is peaceful but never boring. You can swim, paddleboard, hike, or simply stroll the waterfront. It works well for both solo travelers and couples wanting downtime. It’s also a great base if you’re exploring Austria’s lake district without wanting to deal with tourist crowds.

• Read next: Things to Do in Lake Wolfgangsee

11. Rye, England

• 📍 Location: East Sussex, England
• 🏆 Best For: 🧱 Medieval charm, 📚 Literary fans, 🚶 Slow strolls
• 📸 Top Experiences: Walking along Mermaid Street, visiting Rye Castle Museum, browsing indie bookshops
• 📅 Best Time to Visit: March to May for blooming gardens and mild weather 🌷
• 🏨 Where to Stay: The Mermaid Inn – Historic timber-frame inn with centuries of stories and cozy rooms

Rye looks and feels like a living time capsule. This small English town is filled with narrow cobbled lanes, crooked timber houses, and medieval towers. It’s perched just inland from the coast, with sweeping views over Romney Marsh and the English Channel.

Mermaid Street is the showstopper, lined with historic homes and flickering lanterns. Visit the Rye Castle Museum to get a feel for the town’s smugglers-and-sailors history, or climb St. Mary’s Church tower for a wide-angle view. Bookshops, tearooms, and antique shops keep the vibe relaxed and local.

You won’t find crowds here, even in summer. Rye is all about taking it slow, just like wandering through alleyways, sipping tea, and maybe catching a poetry reading at a tucked-away café. It’s a perfect escape for travelers who enjoy small details and a strong sense of place.

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12. Basel, Switzerland

• 📍 Location: Basel, Switzerland
• 🏆 Best For: 🖼️ Art lovers, 🏞️ River strolls, 🏛️ Old Town charm
• 📸 Top Experiences: Swimming in the Rhine, visiting Kunstmuseum Basel, exploring the Spalentor
• 📅 Best Time to Visit: June to August for riverside events and open-air art installations ☀️
• 🏨 Where to Stay: Hotel Krafft Basel – Historic riverside hotel with modern rooms and views of the Old Town

Basel feels like a mix of old-world elegance and cutting-edge creativity. Located where Switzerland meets France and Germany, the city is full of contrasts in the best way. Its Old Town is picture-perfect, while the modern art scene keeps things fresh and unexpected.

Art Basel is the big draw in summer, but you don’t need to visit during the festival to experience the city’s creative energy. You’ll find over 40 museums here, plus murals, sculptures, and exhibitions tucked into quiet corners. Walking along the Rhine, especially at sunset, is a local favorite.

Basel also has a surprisingly chill vibe for a Swiss city. You can float down the river with locals, grab a pastry from a family bakery, and still make it to a world-class gallery in the afternoon. It’s polished without being stuffy and totally worth a longer stop.

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13. Alentejo, Portugal

• 📍 Location: Southern Portugal, inland from Lisbon
• 🏆 Best For: 🍷 Wine tasting, 🏛️ Historic towns, 🚗 Road trips
• 📸 Top Experiences: Touring Évora’s Roman ruins, driving through vineyards, relaxing in Beja’s quiet squares
• 📅 Best Time to Visit: April to June for green countryside and wine season 🌿
• 🏨 Where to Stay: São Lourenço do Barrocal – Rustic luxury hotel set on a working vineyard estate

Alentejo is one of Portugal’s most underrated regions, often skipped for the Algarve or Lisbon. That’s what makes it special. The landscape rolls with golden fields, vineyards, olive groves, and hilltop villages that feel untouched by time.

Évora is a great starting point, with its Roman temple, Gothic cathedral, and bone chapel. From there, rent a car and explore smaller towns like Monsaraz or Marvão. Each has its own unique charm, and the roads between them offer peaceful views and great picnic spots.

This is a region for slow travel. Local wineries open their doors for tastings, and traditional dishes are served in low-key taverns. You won’t find many crowds, which makes the experience even better. Alentejo is where you go to unplug, eat well, and soak in rural Portugal at its best.

14. Achill Island, Ireland

• 📍 Location: County Mayo, Ireland
• 🏆 Best For: 🌊 Coastal drives, 🥾 Wild hikes, 🐑 Remote escapes
• 📸 Top Experiences: Driving Atlantic Drive, hiking to Slievemore Deserted Village, relaxing on Keem Bay
• 📅 Best Time to Visit: May to September for sunny days and open trails ☘️
• 🏨 Where to Stay: Achill Cliff House – Seaside guesthouse with panoramic views and hearty Irish breakfasts

Achill Island feels like the edge of the world in the best way possible. Connected to mainland Ireland by a bridge, it’s packed with cliffs, bogs, and windswept beaches that give off pure Atlantic energy. The roads curve through hills and along rocky coastlines, with barely another car in sight.

Keem Bay is the postcard favorite—turquoise waters in a sheltered cove surrounded by green cliffs. If you’re up for walking, head to the Slievemore Deserted Village. It’s a haunting row of stone cottages left empty since the famine, now framed by sheep and fog.

The weather can shift quickly, so bring layers and a sense of adventure. What you’ll get in return is an island that feels raw, real, and far from the tourist trail. Achill is perfect for travelers chasing wide-open landscapes and quiet, meaningful moments.

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15. Pag Island, Croatia

• 📍 Location: Northern Dalmatia, Croatia
• 🏆 Best For: 🧂 Local flavors, 🎉 Music festivals, 🏖️ Secluded beaches
• 📸 Top Experiences: Sampling Pag cheese, swimming at Spiaggia di Ručica, partying at Zrće Beach
• 📅 Best Time to Visit: June or September for beach weather without festival crowds 🌞
• 🏨 Where to Stay: Hotel Plaza – Modern beachfront hotel close to old town Pag and quiet coves

Pag Island doesn’t look like the rest of Croatia’s lush coastline. The landscape is rocky and almost lunar, giving it a distinct personality. It’s quiet in some areas and wild in others, with a mix of traditional culture and high-energy beach clubs.

Zrće Beach is the go-to for festivals, but head south and you’ll find sleepy villages and empty coves. Try local specialties like Pag cheese and lamb, both flavored by the island’s salty air and herbal plants. You’ll also spot old stone walls crisscrossing the terrain wherever you go.

Pag is great for road trippers and beach lovers who want variety. One side offers parties and crowds, while the other gives you time to breathe and explore. This is an island that fits whatever pace you’re looking for, with scenery and flavors you won’t forget.

16. Kazimierz Dolny, Poland

• 📍 Location: Lublin Voivodeship, Poland
• 🏆 Best For: 🎨 Art lovers, 🏰 Historic charm, 🧘 Slow weekends
• 📸 Top Experiences: Exploring the Old Market Square, visiting the Holocaust Memorial Wall, browsing local art galleries
• 📅 Best Time to Visit: May to early October for warm weather and outdoor events 🎨
• 🏨 Where to Stay: Hotel Kazimierzówka – Elegant countryside hotel just outside the main square with peaceful garden views

Kazimierz Dolny is a small town with big personality, especially if you’re into the arts. Cobblestone streets wind past colorful houses, and nearly every corner has a gallery, workshop, or artist selling their work. It’s easy to get lost here, in the best way.

The Old Market Square is the heart of town and a great place to sit with coffee and people-watch. For something quieter, visit the Holocaust Memorial Wall just beyond the center. It’s a powerful reminder of the town’s deep history. A short uphill climb also leads to a ruined castle with panoramic views.

This place attracts Polish tourists but often goes unnoticed by international travelers. That means fewer crowds, more authenticity, and a slower pace that feels refreshing. It’s a great stop if you’re exploring eastern Poland and want something culturally rich but relaxed.

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17. The Algarve, Portugal

• 📍 Location: Southern Coast, Portugal
• 🏆 Best For: 🏖️ Coastal hikes, 🌅 Epic views, 🐚 Hidden beaches
• 📸 Top Experiences: Exploring Benagil Cave, hiking the Seven Hanging Valleys Trail, relaxing in Tavira’s quiet beaches
• 📅 Best Time to Visit: May to early July for great weather without peak season crowds 🌤️
• 🏨 Where to Stay: Vila Gale Collection Praia – Adults-only resort near scenic cliffs and sandy coves

The Algarve offers Portugal’s wildest coastline without the chaos of tourist-packed resorts. Instead of chain hotels and party beaches, you’ll find quiet fishing villages, sea-carved caves, and golden cliffs that stretch for miles. Towns like Carvoeiro and Salema still keep their small-town charm, with seafood joints right on the sand.

Benagil Cave is a must, but the Seven Hanging Valleys Trail is just as jaw-dropping and way less crowded. You’ll hike along limestone cliffs with constant ocean views and hidden stairways that lead down to secret beaches. Some of the best spots can only be reached by kayak or on foot.

Unlike the more commercial Mediterranean coasts, the Algarve still feels wild and raw in the best way. It’s affordable, full of natural beauty, and ideal for a slower, more outdoorsy trip. This is the kind of place you’ll want to return to again and again.

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• For more coastal beauty: Best Things to Do in Paxos, Greece

18. Mdina, Malta

• 📍 Location: Northern Region, Malta
• 🏆 Best For: 🏰 Medieval streets, 📷 Film locations, 🧭 History fans
• 📸 Top Experiences: Walking through Mdina Gate, visiting St. Paul’s Cathedral, exploring narrow alleys by lantern light
• 📅 Best Time to Visit: March to May for cooler temps and quiet evenings 🌤️
• 🏨 Where to Stay: The Xara Palace Relais & Châteaux – Luxury boutique hotel set inside Mdina’s ancient walls

Mdina feels like stepping into a different century. Once Malta’s capital, it’s a fortified hilltop city known as the Silent City. With car-free alleys, golden limestone buildings, and old lamp posts lining the streets, it’s easy to get swept up in the atmosphere.

St. Paul’s Cathedral stands at the center and holds centuries of local history. You’ll also recognize Mdina Gate and Fort from shows like Game of Thrones. As the sun sets, the city becomes even more magical. Lanterns glow softly, and the streets are almost empty except for a few wandering travelers.

What makes Mdina special is its stillness. Unlike Valletta or Sliema, this place isn’t built for crowds. You come to slow down, admire architecture, and listen to your footsteps echo on the stone. It’s quiet, cinematic, and full of character.

• Read next: Beautiful Places in Malta
• Another Mediterranean gem: Best Things to Do in Paxos, Greece

19. Zermatt, Switzerland

• 📍 Location: Valais, Switzerland
• 🏆 Best For: 🏔️ Mountain views, 🎿 Year-round adventures, 🍫 Chocolate lovers
• 📸 Top Experiences: Taking the Gornergrat Railway, skiing below the Matterhorn, strolling Bahnhofstrasse
• 📅 Best Time to Visit: December to March for skiing or July to September for hiking 🏞️
• 🏨 Where to Stay: Hotel Bellerive – Stylish Alpine hotel with spa access and Matterhorn views

Zermatt is the kind of place that feels unreal when you arrive. The town is car-free, and electric taxis zip through narrow streets surrounded by wooden chalets. In the distance, the Matterhorn towers above everything like a snow-covered crown.

The skiing here is world-class, but Zermatt isn’t only for winter. Summer brings wildflower hikes, alpine lakes, and peaceful trails that stretch for miles. The Gornergrat Railway deserves a special mention here as it takes you up to one of the best panoramic spots in Switzerland, especially at sunrise.

You’ll also find chocolate shops, fondue restaurants, and cozy bars lining the main street. It’s pricier than other destinations, but the views and vibe are worth the splurge. If you want that classic Swiss Alpine experience with a modern twist, Zermatt delivers it all without feeling overdone.

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20. Figeac, France

• 📍 Location: Occitanie, France
• 🏆 Best For: 🏡 Historic villages, 📖 Ancient history, 🚶 Slow travel
• 📸 Top Experiences: Visiting the Champollion Museum, walking the cobbled streets, shopping at the Saturday market
• 📅 Best Time to Visit: April to June for quiet streets and blooming countryside 🌷
• 🏨 Where to Stay: Mercure Figeac Viguier du Roy – Elegant stay in a restored 13th-century mansion with a peaceful courtyard

Figeac is a hidden medieval town that most travelers miss, even when exploring southern France. The streets are lined with timber and stone buildings, and the entire place gives off a timeless countryside vibe that’s hard to fake.

It’s known as the birthplace of Jean-François Champollion, who cracked the Rosetta Stone. The museum dedicated to him is a highlight, especially if you’re into language, archaeology, or cool old scripts. Beyond that, the town invites wandering. The main square hosts a Saturday market with local cheeses, bread, and fresh produce.

Figeac doesn’t rely on flashy attractions. Its beauty comes from quiet charm, scenic walks, and genuine French culture. If you want to experience France without the tourist traps, this is a place to slow down, sip wine, and soak in a different rhythm of life.

21. Visby, Sweden

• 📍 Location: Gotland Island, Sweden
• 🏆 Best For: 🏰 Medieval vibes, 🎭 Festivals, 🌊 Coastal charm
• 📸 Top Experiences: Walking the city wall, visiting during Medieval Week, exploring the Botanical Garden
• 📅 Best Time to Visit: July to August for summer festivals and long daylight hours 🌼
• 🏨 Where to Stay: Kalk Hotel – Chic boutique stay near the Old Town with cozy interiors and garden views

Visby is a medieval town on the island of Gotland that feels like it came straight out of a fantasy novel. Its ancient city wall, cobbled alleys, and red-roofed houses create a peaceful backdrop for relaxed exploring. You’ll find ruins tucked between cafés and sea views around every turn.

Every summer, Visby hosts Medieval Week, when locals dress in period clothing and the streets fill with music, food, and jousting. Outside the festival season, the town is much quieter but still full of charm. The Botanical Garden is perfect for a slow morning walk.

Visby is well-loved by Swedes but rarely makes it into mainstream travel plans. It’s easy to access by ferry or flight and works well for weekend trips or a slower Scandinavian itinerary. If you want beauty, history, and chilled-out island vibes, Visby is a standout.

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Frequently Asked Questions About Unique Places to Visit in Europe

Here are some common questions (and answers) about the most underrated European cities and other hidden gems in Europe.

Why Should I Visit a Hidden Gem in Europe?

There are so many awesome reasons to visit a hidden gem in Europe! These destinations are the perfect retreat from the hustle and bustle of the more touristy destinations. You can enjoy a slower pace of life, and take the time to really explore and appreciate the local culture. Plus, lesser known spots are often much more budget-friendly than the more well-known destinations.

What Is the Most Underrated Place in Europe?

The most underrated place in Europe is probably Moldova. It’s a small, landlocked country in Eastern Europe that tourists often overlook in favor of more well-known destinations like France and Italy. But trust me, Moldova has a lot to offer! It’s home to beautiful forests, rolling hills, and a rich cultural heritage. 

Plus, the wine is top-notch – you won’t find a better deal on a bottle of Cabernet Sauvignon anywhere else in the world! So if you want to experience the best of Europe without the crowds and tourist traps, Moldova might be the place for you. Just be sure to pack your sense of adventure – and a designated driver if you plan on sampling the local vino!

Are Hidden Gems in Europe Safe to Visit?

Like any destination, it’s always a good idea to be aware of your surroundings and take common sense precautions. However, hidden gems in Europe are generally very safe places to visit. These destinations are often located off the beaten path, meaning they are less crowded and touristy, and therefore may have less crime.

What Is the Best Way to Find Hidden Gems in Europe?

One of the best ways to find hidden gems in Europe is to do your research and dig a little deeper. Look for destinations that are a little off the beaten path, and read reviews and blogs from other travelers who have visited the area. You can also ask locals for recommendations, as they often have insider knowledge about the best hidden gems in the area.

Can I Visit a Hidden Gem in Europe on a Budget?

Absolutely! Hidden gems in Europe are often much more budget-friendly than well-known destinations, allowing you to stretch your travel budget a little further. Plus, these destinations are often located off the beaten path, which means that you’ll have access to more authentic and local experiences rather than the overpriced tourist traps that you’ll find in more popular destinations. 

Have You Been to Any of These ‘Best’ Hidden Gems in Europe?

If so, let me know which is your favorite! If not, I hope some of these places make it onto your bucket list!

These best hidden gems in Europe come in all shapes and sizes. I hope this article piqued your interest and introduced you to a few under-the-radar destinations and hidden vacation spots in Europe.

To follow my journey through Europe and around the world, feel free to connect with me on Instagram: @Global.Viewpoint!

Happy Travels! -Jon

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Looking for some cool hidden gems across the pond? Check out my round-up of the best hidden gems in the US!