I’ve spent the past few years chasing more than just passport stamps…I’ve been chasing presence, clarity, and real inner peace. For me, wellness travel isn’t about green juice and yoga mats (though those are great) – it’s about seeking experiences that restore you from the inside out.
Whether it’s plunging into an icy fjord in Iceland, sweating it out in a cedar sauna in the Alps, or joining a breathwork circle on a jungle hillside in Costa Rica, I live for this kind of travel.

These trends in wellness tourism may surprise you…
What is wellness travel?
Wellness travel is not just a buzzword; it’s a growing trend that has been gaining popularity in recent years. But what exactly is wellness travel, you ask?
At its core, wellness travel is about taking a trip with the intention of improving your physical, mental, and emotional well-being. It’s about incorporating healthy activities, nutritious food, and relaxation into your travel experience, all while exploring new destinations and cultures.
History of wellness tourism
The history of wellness travel can be traced back centuries to ancient cultures that saw the benefits of traveling to hot springs, natural springs, and other mineral-rich waters for their healing properties. In the 19th century, the concept of “taking the cure” at mineral spas became popular in Europe and North America, with people traveling to destinations like Baden-Baden in Germany and Saratoga Springs in New York to soak in the therapeutic waters.
Today, wellness travel has expanded beyond just mineral spas to include a wide range of activities. This includes cold plunges and saunas, yoga and meditation, hiking and outdoor activities, and healthy eating and nutrition. And it’s not just about physical health. Wellness travel also emphasizes mental and emotional well-being, with activities like mindfulness and self-reflection.
Why wellness tourism is so popular right now
But why is wellness travel important? In today’s fast-paced world, it’s all too easy to neglect our health and well-being in favor of work, social obligations, and other stressors. Wellness travel offers a way to disconnect from the chaos of everyday life and focus on ourselves. It’s a chance to recharge our batteries, prioritize our health, and come back feeling refreshed and rejuvenated.
So if you’re looking for a way to prioritize your health and well-being while still indulging your wanderlust, wellness travel might just be the perfect fit for you.
Choosing a wellness destination
Choosing a wellness place to visit can be both exciting and overwhelming. With so many options to choose from, how do you know where to go for the ultimate wellness experience? Here are some tips to help you choose the perfect wellness destination for your needs:
1. Consider your goals
What are you hoping to get out of your wellness getaway? Are you looking to de-stress, improve your fitness, or simply relax and unwind? Understanding your goals will help you narrow down your options and find a destination that caters to your needs.
2. Research different types of wellness retreats
There are countless types of wellness retreats, from yoga and meditation retreats to outdoor adventure retreats. Each type of retreat offers different benefits, so do your research and find the one that’s right for you.
3. Check out the location
The location of your wellness retreat can have a big impact on your experience. Are you looking for a secluded mountain retreat or a beachfront oasis? Consider the surroundings and amenities of each location to ensure you choose a destination that suits your preferences. Personally, I find that destinations like Costa Rica, Bali, and Mexico have some of the best wellness retreat centers.
4. Read reviews
Reviews from other travelers can provide valuable insights into the quality of a wellness destination. Look for reviews that highlight the specific aspects of the retreat that are important to you, such as the quality of the yoga instruction or the variety of healthy food options.
Read also: Coolest Wellness Retreats in the World
5. Consider your budget
Wellness retreats can vary greatly in price, so it’s important to set a budget and find a destination that fits within your means. Keep in mind that while some retreats may seem expensive at first glance, they often include meals, accommodations, and activities, making them a good value overall.
When choosing a wellness destination, remember that the goal is to prioritize your health and well-being. By taking the time to research and choose the right destination, you can ensure that you have an unforgettable wellness experience that leaves you feeling refreshed, rejuvenated, and ready to take on the world.
Popular wellness travel destinations around the world
Ready to pack your bags and embark on a wellness adventure? Here are some of the most popular wellness travel destinations around the world to consider:
1. Bali, Indonesia
Known for its breathtaking beaches, lush jungles, and vibrant culture, Bali is a mecca for wellness travel. From yoga retreats to meditation classes to spa treatments, Bali has something to offer every wellness seeker.
2. Sedona, Arizona
Nestled among the stunning red rocks of the American Southwest, Sedona is a hotspot for spiritual retreats and outdoor activities. Visitors can enjoy hiking, yoga, and meditation, as well as spiritual practices like reiki and sound healing.
3. Costa Rica
With its tropical rainforests, stunning beaches, and commitment to sustainability, Costa Rica is a popular destination for eco-friendly wellness travel. Visitors can enjoy everything from surfing and hiking to yoga and meditation.
4. Chiang Mai, Thailand
This bustling city in northern Thailand is a hub for wellness tourism. It offers everything from Thai massage and acupuncture to meditation and yoga classes. Visitors can also explore the city’s ancient temples and rich cultural heritage.
5. Ibiza, Spain
Known for its legendary nightlife, Ibiza is also home to a thriving wellness scene. Visitors can enjoy yoga classes, holistic therapies, and healthy eating options, as well as beautiful beaches and stunning sunsets.
These are just a few examples of the many popular wellness travel destinations around the world. Whether you’re looking to escape to a secluded mountain retreat or soak up the sun on a tropical beach, there’s a wellness destination out there waiting for you. So why not indulge in some self-care and explore the world at the same time?
Future of wellness travel
Wellness travel is a growing trend that emphasizes prioritizing your health and well-being while traveling. Whether you’re looking to improve your fitness, reduce stress, or simply relax and unwind, there’s a wellness experience out there for you.
Looking towards the future, there are several interesting trends emerging in the wellness travel industry. One of these is a focus on mental health, with more retreats offering activities like mindfulness and self-reflection. Another trend is a move towards more sustainable and eco-friendly travel, with a focus on reducing waste and supporting local communities.
Technology is also playing a role in the future of wellness travel, with more retreats offering digital detoxes and opportunities to disconnect from technology and reconnect with nature. Virtual wellness experiences are also on the rise, offering people the opportunity to experience wellness activities from the comfort of their own homes.
🧘♂️ What You’ll Find in This Category…
✨ Wellness Retreats
I’ve attended over 20 wellness retreats around the world, including cold immersion retreats in Iceland, Wim Hof-style adventures in the mountains, and transformational weekends in Sedona. I’ll share the ones that are actually worth it, plus what to expect and how to choose the right retreat for your goals.
🏞️ Spa Resorts & Healing Hotels
From thermal spas in Switzerland to forest hideaways in Vermont, I’ve reviewed unique wellness resorts that combine comfort with deep rejuvenation. Think soaking in hot springs after a hike, falling asleep to the sound of rivers, or detoxing in a salt cave.
❄️ Cold Plunges, Saunas & Healing Modalities
I’ve practiced cold immersion for 4+ years and seek out destinations with outdoor saunas, ice baths, steam rooms, and contrast therapy setups. If you’re curious about the science-backed benefits (and how to get started safely), I’ve got you covered.
🌍 Mindful Destinations
Sometimes a place itself is the medicine. Whether it’s the peaceful lakes of Finland, the slow pace of a Costa Rican surf town, or the energizing nature of Patagonia, I’ll show you destinations designed to reset your nervous system…no itinerary required.
Overall, wellness travel is a trend that is here to stay, as people continue to prioritize their health and well-being in all aspects of their lives. So why not incorporate wellness into your next travel adventure? With so many options to choose from, the possibilities are endless. Happy Travels! -Jon

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